Get to know your users

AppMetrica helps you find insights about your audience

User profiles

AppMetrica: Your app’s CRM

Build complete audience knowledge with segmentation based on profile data or dive into individual users with profile cards.

Digital environment

Consider actual user device parameters using AppMetrica technical reports when developing and testing your apps.

Build personalized communications for segments based on user profile data.

Grow your product, measure feature popularity among user segments, and find funnel drop-off.

Track app revenue by audience segment, player, and loyalty program.

Use paying user data to launch new attraction and reengagement campaigns.

Get instant notifications and technical details about crashes.