Funnels

The report shows the conversion rate for specified combinations of user actions. Configure 1 to 10 steps by including one or more events from the app in each step.

The conversion rate is the percentage of users who performed a targeted action. AppMetrica counts absolute and relative conversions.

Example of absolute conversion

Absolute conversion is a conversion at the Nth step from the first. Let's create a three-step funnel:

	Step 1	Step 2	Step 3
Action	Opened the app	Went to the item info	Added the item to the cart
Number of users	53750	10338	1290
Absolute conversion	100%	19.3%	2.4%