Overview and widgets

Overview is the main AppMetrica workspace with widgets. On the Overview page, brief statistics of your app are available. This information helps quickly track important metrics of your app, such as User Acquisition, Retention, and the share of Crash-free sessions. You can edit your set of widgets in the main workspace and change their order within it. Each widget leads to the corresponding report.

In the workspace, you can change:

  • Time period.
  • Granularity of charts on widgets.
  • Currency for displaying Revenue report widgets.
  • Sampling settings.

Note

Changes affect all workspace widgets.

Widgets

You can add widgets to the main workspace to display a report. By default, only some widgets are enabled in the main workspace.

Widgets available for the main workspace include:

Widget

Report

Category

Metric — Dimension

Pushes sent

Push campaigns

Marketing

  • Sent — Amount for the period

Pushes delivered

Push campaigns

Marketing

  • Delivered — Amount for the period

Pushes opened

Push campaigns

Marketing

  • Opened — Amount for the period

Clicks

The number of clicks on AppMetrica tracking links grouped by partner.

User acquisition

Marketing

  • Clicks — Top 5 partners

Installs

New installs grouped by partner.

User acquisition

Marketing

  • Installs — Top 5 partners

Click-to-install rate

The ratio of installations to clicks on tracking links grouped by partner.

User acquisition

Marketing

  • Conversion — Top 5 partners

Audience

Audience

Product

  • Audience — Amount for the period

Timespent per user

The ratio of the total duration of sessions to the number of users. Learn more about session tracking.

Engagement

Product

  • Timespent per user — Average for the period

Average session length

The ratio of the total duration of sessions to the number of sessions. Learn more about session tracking.

Engagement

Product

  • Average session length — Average for the period

Sessions per user

The ratio of the number of sessions to the number of users. Learn more about session tracking.

Engagement

Product

  • Sessions per user — Average for the period

Funnels

Funnels

Product

Retention

The percentage of users who returned to the app on a specific day, week, or month.

Retention

Product

  • Retention — Values on specific days depending on the duration of the selected period

Rolling Retention

The percentage of users who returned to the app on a specific day, week, or month, assuming they could have potentially returned during the preceding time period.

Retention

Product

  • Rolling retention — Values on specific days depending on the duration of the selected period

Retention dynamics

The chart shows the change in Retention of specific days (1, 3, 7, and so on) over time.

Retention

Product

  • Retention dynamics — Values on specific days depending on the duration of the selected period

Ecom orders

Number of "Purchase" E-commerce events.

Purchase analysis

Monetization

  • Purchases — Amount for the period

Ecom orders per user

The ratio of the number of "Purchase" E-commerce events to the number of users who performed this event.

Purchase analysis

Monetization

  • Purchases per user — Average for the period

Ecom paying users

Number of users with the "Purchase" E-commerce event.

Purchase analysis

Monetization

  • Paying users — Amount for the period

Ecom revenue

Total revenue from "Purchase" E-commerce events. Learn more about converting currencies.

Purchase analysis

Monetization

  • Revenue — Amount for the period

In-app paying users

The number of users who made an in-app purchase.

Revenue

Monetization

  • Paying users — Amount for the period

In-app purchases

The number of in-app purchases.

Revenue

Monetization

  • Purchases — Amount for the period

In-app purchases per user

The ratio of the number of in-app purchases to the number of users who made an in-app purchase.

Revenue

Monetization

  • Purchases per user — Average for the period

In-app revenue

The total revenue from in-app purchases. Learn more about converting currencies.

Revenue

Monetization

  • Revenue — Amount for the period

In-app ARPU

Revenue from in-аpp purchases per user. It is calculated as the ratio of the total app revenue to the number of users per day, week, or month. Learn more about converting currencies.

Revenue

Monetization

  • ARPU — Average for the period

In-app ARPPU

Revenue from in-аpp purchases per paying user. It is calculated as the ratio of the total app revenue to the number of paying users per day, week, or month. Learn more about converting currencies.

Revenue

Monetization

  • ARPPU — Average for the period

In-app AOV

Average revenue from one in-app purchase. Learn more about converting currencies.

Revenue

Monetization

  • AOV — Average for the period

App versions

Technical reports

  • App versions — Top 5

Operating systems

Technical reports

  • Operating systems — Top 5

Device models

Technical reports

  • Device models — Top 5

Android errors and users with errors

Errors

Crashes and errors

  • Errors and users with errors — Sessions and users

iOS errors and users with errors

Errors

Crashes and errors

  • Errors and users with errors — Sessions and users

Access rights

Users with "Read only" access can view the main Overview workspace but can't edit it.

Users with "Read/edit" access can edit the main Overview workspace.

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